Your Top Question Answered: Serum, Moisturiser, Eye Gel; What Order Should You Apply Them?

Okay ... one of the strangest beauty questions I ever received from a customer required an answer which was bordering on ‘XXX’. I was shocked!

Maybe I’ll share it one day; and my rather 'tame' response!

But, the MOST common question I receive from customers is:

"In what order should I apply your serum, moisturiser and eye gel"?

Great question and here’s my 4-Step answer fro best results:

Step 1: Cleanse and tone first with your preferred products. And yes, I’ll have an amazing toner and cleanser for you very soon. I’ve already got my test batch and they’re lovely. I’ll let you know as soon as they’re available.

Step 2: After cleansing and toning apply Pre-Eminent Beauty Serum in a thin layer to penetrate the skin and treat various conditions such as dehydration, lack of firmness and dark spots.

Step 3: Just before applying Imperial Moisturiser, apply a pea-sized amount of my fast-absorbing Imperial Eye Gel.

Step 4:  Finally, massage my hydrating Imperial Moisturiser all over the face and neck to plump it up.

That’s it!

Talk soon,

Tracey Broadway
HighBorn London (Founder)
“It’s about beauty. It’s about class. It’s about you.

PS: You really are amazing x

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35 comments

I have been using your products for about 5 months now & really love them. I am 81 years old & have used various different makes in my life, but since I have been using Highborn products people have said that I look great for my age. I now have the full range & won’t use anything else, I just wish the superior lip butter would come in a lipstick form, it would be easier to carry with me to use more regularly, especially as in Spain we have to wear a mask at all times when out in public, which in the heat dries lips out very quickly.
Keep up your wonderful work, they are amazing products

Ann Wade

Just to say that I have received my new eye gel and it is so much better in a pot. Very often in the pump I would have to take it apart and use it by scooping it out. Really love it now

Tracy Watton

I am 76 yrs and use the serum eye gel and moisturiser. I decided to have a visit to the beauty salon (before lockdown) and was told that I had lovely skin, a comment that I would not have received before using your products. As you may guess I came out floating on a cloud!!!!! If I may make one comment…..I do find it difficult to control the pump action on the serum which expels more product than necessary. Well done to All and stay safe in these uncertain times

Olive

Hi was reading the order of application of products but wondering when to apply the organic hydration gel? I do cleanse tone hydration gel then eye gel then moisturiser. Then when do I use serum if needed at all? Thanks hope this is right order.

Karen Wylie

I received my products about 2week ago and have started using them they are amazing, I have never really used anything on my face up until now,but as I’m getting that bit older, I have always been rushing and racing for everybody else and its time to look after me for once, so happy with the products, I have recommended them to girls at work, we are so busy at the moment as we are carers in a care home with vivid 19, just getting back to you Tracy,do you do travel size btls?

Edel Walsh

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